Affiliate Marketing Surprise
Sometimes it takes a little longer to see success. In my case it took 2 months. On August 1, 2007 I published a review for dedicated servers at Liquidweb on one of my websites. Within the first 2 weeks of publishing the review I apparently referred several customers to Liquidweb, but did not know about it until today. I had signed up for the affiliate program, but then forgot about it. Today I received an email that I had generated sales and would receive a payment this month. So, I finally found my login information and checked my account with them. The numbers I saw are looking good. Very good actually and I am already working on how to expose this potential revenue stream a little more. Apparently my review was good enough to transform visitors into buyers and that makes it easier for me. All I have to worry about now is to drive more traffic to that particular web page. More traffic will hopefully result in more referral fees for me.
Even better for me – my log files are containing several keywords and key phrases for Liquidweb related searches. I can use those now to optimize the web page and eventually even build a PPC (Pay Per Click) marketing campaign around it. I also want to contact Liquidweb after having more referrals generated to see if they can offer some coupon codes for me. I’d rather take a smaller payout if I can increase signups by offering discount offers. This topic will certainly show up more often in this blog over time if I am able to reproduce the success.
In case you are wondering why I had only sales in August. Well, the website moves older topics off the home page and into a less visible spot. But by promoting that particular web page a little more I hope to bypass that issue. Eventually I will write another review with a different take on Liquidweb’s services. So, hang on tight …..
