From the category archives:

SEO, PPC, etc.

If you are a web hosting using PPC …

April 24, 2008

If you are a web host using PPC marketing to advertise your business, make sure you use negative keywords as well. You might want to add keywords like “VMWare” to your list of negative keywords to avoid your ad being displayed on searches not relevant to your offers.

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Google Rankings for Strange Keywords

October 11, 2007

Sometimes it is funny what kind of keywords websites are ranking for. I am spending a lot of time on my Web Hosting tutorial website lately trying to improve the site content and to provide a better user experience. A few weeks ago I had hired a designer to give the site a well needed [...]

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How to use Technorati to discover possible link power (and how to use it right)

October 9, 2007

We always wonder which pages of our websites carry more linking power. In most cases the homepage of a website carries the most power, but you can only put x number of links onto the homepage to use its linking power or link juice. Sub pages become more important if you want to distribute the [...]

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